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Partnership Feldschlösschen 2023

Feldschlösschen is supporting ‘Forest of the Future’ — a project based on a cooperation between the Canton of Lucerne and WWF since 2021. The aim of the project is to reforest the woodland in a way that makes it more resilient to global warming and improves biodiversity. For every can of ‘Uszit’ beer sold, 2centimes will be going towards the project, which is set to last 6 years.

Swiss forests are increasingly suffering from the effects of climate change. Rising average temperatures, changes in precipitation patterns, and more frequent storms are putting pressure on domestic forests. The Canton of Lucerne’s Agriculture and Forestry Service (lawa) has therefore set itself the task of planting young tree species in the forest that are both more resistent to climate change and improve biodiversity in the forest. The financial support that Feldschlösschen is providing for the project will enable the Canton of Lucerne and WWF to reforest an additional area of about 12 hectares, making the quality of the forest in a larger area of the Lucerne forest fitter to cope with climate change and richer in species. 

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Industry
Food industry
Type of partnership
Supporting Partnerships
Financial contribution 2023 (in CHF)
100'000 - 250'000
Partner since
2021
Feldschlösschen